In collaboration with Genny Mobility & Pininfarina
Date:
April, 9th
The workshop invites design students to develop an innovative concept to improve Genny Zero, with a focus on accessories and safety systems to enhance the comfort and functionality of the vehicle, expand its usage possibilities in micromobility, making it more inclusive, integrate new technologies, innovative materials, or sustainable design solutions, and increase user safety in various usage contexts. Micromobility is revolutionizing the way we move in cities, but accessibility remains a central challenge. Genny Mobility, in collaboration with Pininfarina, aims to redefine the concept of personal mobility, with a focus on innovation, design, and technology.
Project leader:
DAVIDE NEGRI
Product Designer – Coordinator Academic Diploma Course Level 1 in Product Design IAAD.
Partner Company: Genny Mobility & Pininfarina
Motivational Speaker: Mattia Cattapan – Motocross
Genny Zero: The Mobility Revolution
Genny Factory SA presents Genny Zero, an engineering breakthrough that redefines the boundaries of mobility.
Born from a brilliant intuition and years of research and development, Genny Zero is not just an electric vehicle—it’s an unprecedented driving experience set to revolutionize the world of mobility and inclusivity.
A Story of Passion and Innovation
The story of Genny Zero is deeply connected to its creator, Paolo Badano, an entrepreneur who has been using a wheelchair for over twenty years following a road accident.
For years, Paolo searched for a solution that would allow him to move freely and independently without compromising on aesthetics or performance. Dissatisfied with the existing market offerings, in 2009 he discovered a self-balancing vehicle designed to be ridden while standing. Captivated by its potential, he embarked on a journey of research and development that led to the creation of Genny—a two-wheeled, self-balancing electric vehicle designed for people with reduced mobility and for micro-mobility solutions.
A Winning Synergy
Genny Zero is the result of a unique synergy between Swiss ingenuity and Italian manufacturing excellence.
Swiss Made and crafted with high-quality components, primarily of Italian origin, Genny Zero is the perfect blend of design, technology, and sustainability.
We are born to go far
We are born to move, to explore, to live. Genny Zero is more than just a means of transport—it’s a tool for making the world more accessible and inclusive.
With a passion for innovation, Genny Zero aims to build a future where everyone can move freely, without barriers, and with the ambition to go far.
Global icon of Italian style, Pininfarina is recognized for its unparalleled ability to create timeless beauty through its values of elegance, purity, and innovation. Founded in 1930, Pininfarina has evolved from an artisan concern to an international service Group, supreme expression of automotive styling and an established reality in industrial and experience design, architecture, nautical and mobility beyond automotive. A group employing 500 people, offices in Italy, Germany, China, and the United States and listed on the Stock Exchange since 1986. Over the course of nine decades Pininfarina has designed more than 1,450 automotive and mobility projects and more than 750 product and architecture projects, receiving more than 90 international design awards in past 10 years.
More info: https://pininfarina.it/
Mattia Cattapan was born in 1990 in Asolo and lives in San Martino di Lupari, in the province of Padua. On March 3, 2013, during an Enduro motorcycle race, he suffered a severe accident that left him paraplegic. Determined not to give up, he quickly resumed his sporting activity and returned to competing in Autocross circuits across Italy.
He is the first athlete with a disability in Italy to compete against able-bodied opponents in the Kart Cross category, standing out for his instinct, courage, and determination. His driving is entirely controlled by his hands.
His experience and passion for motorsports led him to found CROSSabili by Mattia Cattapan, a non-profit organization that promotes inclusion, autonomy, and sports for people with disabilities. Today, it serves as a reference point for thousands across Italy, offering activities focused on sharing, independence, and enjoyment.
CROSSabili is a non-profit organization that provides people with disabilities with a range of activities designed to promote inclusion, socialization, fun, independence, and sports. It has become a reference point for thousands of individuals with disabilities across Italy.
Thanks to volunteers, sponsors, donors, and its founder Mattia Cattapan, since 2019, CROSSabili has organized 460 events with over 250,000 participants with disabilities, reaching 1 million people and involving over 100 institutions and organizations.
Since 2013, Mattia Cattapan has been confined to a wheelchair due to an accident during a competitive Enduro motorcycle race that left him paraplegic. However, this did not stop him. Thanks to his passion for motorsports, he competes in Autocross circuits and became the first athlete with a disability in Italy to race and win a championship against able-bodied competitors in the Kart Cross category.With the same determination, he founded CROSSabili to allow people with disabilities to experience unique moments and overcome their own limits. www.crossabili.it
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